Project Description

Barolo Wine Museum in the Langhe

The Langhe region is an enchanted territory, renowned for the excellent food and wine products and for its wonderful landscapes made of vineyards, woods and hazelnut groves. Among a succession of undulating hills combed by vineyards that turn red and yellow in autumn, the Langhe area is a continuous testimony of the exceptional interaction between man and the natural environment. The food and wine tradition is expressed above all in its wines appreciated all over the world: a real “food valley” characterized by the quality of its products. A succession of unique territories where vines such as Moscato, Barbera, Dolcetto and Nebbiolo give life to truly fine wines.

Barolo is perhaps one of the most characteristic villages of Northern Italy that rises around its castle in the central area of the town. The recent history of this city begins in 1250 when the Falletti family, wealthy local bankers, bought the entire area from the Municipality of Alba. Perfect land for the cultivation of the “nebbiolo” grape variety from which, after a long period of refining in wooden barrels, Barolo is obtained.

With an accessible private van you will reach the Falletti castle in Barolo, where you will visit the WiMu, the most innovative Wine Museum in Italy, through a totally accessible route.

It is a unique museum in the world, standing in the village of the “king of wines”, narrating a story of the strong and ancient bond between man and wine. An interactive journey will take you through 25 rooms to discover the extraordinary dimension of wine: an emotional journey on the role that wine plays in human culture between myth, history, light and dark, sounds and colors.

This tour will be followed by a visit to the Carretta winery: since 1467, it has been the historic cellar of Barolo and one of the oldest and most glorious names in the Langhe area. A place of historical memory where wines are produced according to tradition and in full respect of the land: long spontaneous fermentations, without the use of selected yeasts in concrete tanks, and refinements in large oak barrels. Here you can taste different vintages of Barolo and other local wines of local production and then decide whether to ship them directly to your home.

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